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The Influence of Extraversion on Evaluating Affiliative and Disparaging Humor

Vermin, Claire (2023) The Influence of Extraversion on Evaluating Affiliative and Disparaging Humor. Bachelor thesis, Psychology.

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Abstract

Humor is widely used in life, in social relations and as a persuasive tool. However, humor is highly subjective and not every individual evaluates humorous appeal the same. In the current study we investigated whether the personality characteristic extraversion has a potential influence on affiliative humor evaluation and disparaging humor evaluation. We expected a high level of extraversion positively influences the evaluation of affiliative humor. Specifically, extraversion was expected to have a positive influence on affiliative humor and no influence on disparaging humor. We conducted an online questionnaire with self-reports on a 7-point Likert scale. The participants (N = 306) were randomly assigned to a disparaging humor condition and an affiliative humor condition. They were shown either affiliative or disparaging cartoons regarding climate change. Participants had to rate the cartoons on scales such as ‘Amusing’ and ‘Entertaining’ and fill in questions about their personality and questions regarding climate change. Results of the study showed no significant effects. The study concludes that the research question could not be answered based on the data. Theoretical implications are discussed.

Item Type: Thesis (Bachelor)
Supervisor name: Greijdanus, H.J.E.
Degree programme: Psychology
Differentiation route: None [Bachelor Psychology]
Date Deposited: 16 May 2023 13:48
Last Modified: 16 May 2023 13:48
URI: http://gmwpublic.studenttheses.ub.rug.nl/id/eprint/1972

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