Richter, Zoe (2023) How to respond to a sexist remark. Bachelor thesis, Psychology.
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Abstract
This study aims to investigate the influence of gender and different responses on changing norms regarding sexist comments. A sample of 136 male participants above 16 years old, primarily from Western European countries, engaged in an online study involving video stimuli across six different conditions. The data was analysed by performing an ANCOVA. The hypothesis that gender would have a significant effect on norms was not supported. However, significant differences emerged based on response conditions. We compared direct confrontation, using humour, and changing the topic as reactions following the sexist remark. Specifically, responding to an offensive comment in a humorous way elicits the most substantial change, normalizing the sexist comment. Additionally, the study reveals noteworthy findings regarding the differential consequences of humour depending on the gender of the individual employing it. These findings have implications for both future research and educational initiatives.
| Item Type: | Thesis (Bachelor) |
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| Supervisor name: | Koudenburg, N. |
| Degree programme: | Psychology |
| Differentiation route: | None [Bachelor Psychology] |
| Date Deposited: | 27 Jul 2023 12:42 |
| Last Modified: | 27 Jul 2023 12:42 |
| URI: | http://gmwpublic.studenttheses.ub.rug.nl/id/eprint/2646 |
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