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A Comparative Study on Applicant Attitudes Towards Game-based vs Traditional Assessment: Investigating Age as a Moderator Between Perceived Fairness and Organizational Attractiveness

Sadlier, Lily and Erkens, Jimi and Holm, Tina and Rusch, Felix (2024) A Comparative Study on Applicant Attitudes Towards Game-based vs Traditional Assessment: Investigating Age as a Moderator Between Perceived Fairness and Organizational Attractiveness. Bachelor thesis, Psychology.

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Abstract

Game-based assessments are a type of assessment that utilizes a gamification strategy. In the context of personnel selection, this method of assessment is more efficient than traditional methods in terms of cost, effort and time. Research on selection processes show that applicants’ attitudes influence intentions to pursue a position and accept a job offer. When a selection process is perceived as fair, one is more attracted to an organization. This is important as a test that is fair will increase the number of quality applicants. This comparative study investigated applicants’ attitudes towards traditional versus game-based assessments. We examined the relationship between perceived fairness and organizational attractiveness. In addition, we studied if age weakened this relationship as a moderator. Participants were gathered via social media and Prolific with our sample containing 338 participants. Subjects were randomly assigned to either a gamified or a non-gamified assessment, completing a questionnaire afterwards measuring their perceived fairness and organizational attractiveness. Results were analyzed using multiple linear regression. In line with part of our first hypothesis, perceived fairness positively influenced organizational attractiveness. However, contrary to our expectations, this relationship was stronger for the non-gamified condition. Our second hypothesis suggesting that age would moderate this relationship for the gamified condition was not supported. We discuss our results, including limitations and suggestions for future research. Keywords: game-based assessments, gamification, perceived fairness, organizational attractiveness.

Item Type: Thesis (Bachelor)
Supervisor name: Adams, S.P.
Degree programme: Psychology
Differentiation route: None [Bachelor Psychology]
Date Deposited: 27 Feb 2024 08:23
Last Modified: 27 Feb 2024 08:23
URI: http://gmwpublic.studenttheses.ub.rug.nl/id/eprint/3160

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