Knijpstra, Berber (2024) Do-Gooders or Moral Cheats: Consistency in Pro-Environmental Action - Environmental Spillover: Individual versus. Group. Bachelor thesis, Psychology.
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Abstract
The severity of future effects of global warming will depend on further human activities relating to environmental action. Individual-level behaviour changes can possibly play a critical part in immediate reductions. The positive spillover effect in the environmental domain explains how engaging in one pro-environmental behaviour influences the probability of conducting a subsequent behaviour in the future. This effect may be explained by people having environmental self-identities: the degree to which individuals see themselves as environmentally-friendly. This environmental identity may also exist at a group level. This means that besides acting in line with their self-identity, individuals are also motivated by the perceived identities of the groups they belong to. In this study we were interested in whether or not the positive spillover effect would occur and we wanted to know whether it makes a difference if people are being reminded of their own past pro-environmental behaviour or being reminded of a group members’ past pro-environmental behaviour. We found evidence for the positive spillover effect for both the individual and group condition. However, we did not find a significant difference between the two conditions in predicting future behaviour. We conclude that both reflecting on individual or group members’ past behaviour is equally strong in predicting a future behaviour.
| Item Type: | Thesis (Bachelor) |
|---|---|
| Supervisor name: | Sharpe, E.J. |
| Degree programme: | Psychology |
| Differentiation route: | None [Bachelor Psychology] |
| Date Deposited: | 01 Mar 2024 09:55 |
| Last Modified: | 01 Mar 2024 09:55 |
| URI: | http://gmwpublic.studenttheses.ub.rug.nl/id/eprint/3182 |
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