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The Moral Roots of Prosocial Behaviour: Does Meaning in Life Moderate the Relationship Between Moral Conviction and Prosocial Behaviour?

Mensink, Rebekka Chiara (2022) The Moral Roots of Prosocial Behaviour: Does Meaning in Life Moderate the Relationship Between Moral Conviction and Prosocial Behaviour? Bachelor thesis, Psychology.

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Abstract

During the Russian-Ukrainian war of 2022, many people engaged in prosocial behaviour, that is, voluntary behaviour aimed at benefiting Ukrainians. In this research, we investigated the relationship between moral conviction (i.e., fundamental beliefs of right and wrong) and prosocial behaviour, and the moderating role of meaning in life (i.e. having a sense of coherence, purpose, and significance) in this relationship. We conducted an online survey (N = 234) among first year psychology students in the context of the “We stand with Ukraine” movement. We hypothesised that moral conviction is positively associated with prosocial behaviour. Further, we predicted that meaning in life is positively associated with prosocial behaviour. Moreover, we hypothesised that meaning in life strengthens the relationship between moral conviction and prosocial behaviour. In line with our first hypothesis, regression analysis showed that moral conviction was significantly and positively associated with prosocial behaviour. However, we did not find a significant association between meaning in life and prosocial behaviour. Furthermore, meaning in life did not significantly moderate the relationship between moral conviction and prosocial behaviour. Results are discussed in view of previous research on moral convictions and social activism.

Item Type: Thesis (Bachelor)
Supervisor name: A.L., A.L.
Degree programme: Psychology
Differentiation route: None [Bachelor Psychology]
Date Deposited: 08 Jul 2022 14:11
Last Modified: 08 Jul 2022 14:11
URI: http://gmwpublic.studenttheses.ub.rug.nl/id/eprint/815

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